Craft Beer Lifestyle Blog
The picnic table separates the production area from the taproom. Sitting there, stacked barrels played the backdrop for Tomas Madsen, a brewer at Henderson Brewing Company. “There’s no secrets; it’s collaborative,” he told me, when asked to define ‘craft beer lifestyle.’
“The community is very friendly and welcoming: it’s inclusive.”
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Craft beer lifestyle?
In the summer of 2017, I was encouraged to start an Instagram profile, and was told, “Do it on craft beer – you know so much about craft beer!”
On Instagram, there were already tens of thousands of people posting pictures of beers they drank. Some were posting their own reviews, some simply a picture, some with a gimmick, such as a beer-drinking dog: “Why do we need another one of these guys?” I quickly thought.
“We don’t,” was the resounding conclusion.
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