Craft Beer Lifestyle Blog

Month: May 2019 (Page 1 of 2)

Laylow Brewery

Laylow Brewery x Young Animal brewpub.
Laylow Brewery x Young Animal brewpub.

Connecting people…

Sitting at a 4-top table in the front area of the brewpub, I spoke with co-owner and head brewer of Laylow Brewery, Colin Weadick, about what a ‘craft beer lifestyle’ might be.

“I think, the one thing that’s really nice about it is that there’s a sense of community,” he began. “Even here, a lot of people are really surprised that we make the beer in the kitchen. They think beer is made in a factory; it’s like this massive industrial process: it’s not. It’s like food, you can make it at home. I think it’s important that people see the connections between things – where is your stuff made?

“At the end of the day it’s made by people somewhere. With an aspect of local it’s just easier: people can come by and be like, ‘That’s the person who made the beer’… Especially now that our lives are so detached – you can buy everything on Amazon; you don’t think about who makes your stuff or how it gets there – the doorbell rings and there it is.

“It’s just naturally easier to see those connections the more local you are, and the more detached you are, the less you kind of care. It’s so easy to just not care about people and community these days. We live in such an isolating world that it’s important to see these connections when you walk down the street and you see your neighbours, you know?

“You live a better quality of life when you have a more active, social lifestyle, when your connected with your friends and community. A craft beer lifestyle – or craft everything lifestyle – is important because it helps you connect with people.”

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Lot 30 Brewers

Lot 30 Brewers.
Lot 30 Brewers.

Better and different…

“It’s a lifestyle that’s suitable for any small entrepreneur getting into a product that’s not fully mainstream, or different than the mainstream,” Darrin Earley, owner of Lot 30 Brewers, began when I asked him what a ‘craft beer lifestyle’ might be.

Sitting at a long, copper-coloured high-top table in the middle of the brewpub, with brewmaster, Anderson Sant’anna de Lima joining us, Darrin continued, “It’s focused on trying to make something better and different, while at the same time trying to make a living from it – which is probably the hardest part about a craft beer lifestyle.”

That statement produced a chuckle from the three of us.

“It’s infiltrated everywhere though,” Darrin went on, “Everywhere now seems to have some craft beer on tap. There is a lifestyle, and, I guess, it’s started to reach the more mainstream – at one point you needed to search for it, now you can stumble upon it seemingly everywhere.

“But you have to have a passion for the product and for working with people – and a lot of work – in order to get your different, hopefully better product into the mainstream.”

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Blood Brothers Brewing

The Blood Brothers Brewing garage door to their patio.
The Blood Brothers Brewing garage door to their patio.

Joining the family…

While sharing a pint on the Blood Brothers Brewing patio with co-owner Brayden Jones, he gave me a piece of what he thought a ‘craft beer lifestyle’ might be. “I mean, I think for us it kind of goes with our whole motto of ‘joining the family,’ and craft beer lifestyle is very hyper-local for us,” he began.

“It is a community in the way that like if it goes beyond the borders of our city, like when we get invited to festivals out of town, which is a part of that community and their lifestyle, I think that’s pretty cool because we don’t need to be some big company that’s distributed everywhere. We can still be small and be recognized in that community which is on the other side of our country.

“But ya – huge on community, I think – you know, without our neighbours coming and supporting us, then we’d only be busy on the weekends when out-of-towners come to see what’s it’s all about. And then they wouldn’t be coming if it wasn’t for our community first supporting us, so that’s the lifestyle in itself: it’s the local camaraderie with our neighbours and our city.”

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The Six Brewing Company

The Six Brewing Company building.
The Six Brewing Company building.

Bold, new flavours…

“A ‘craft beer lifestyle’ is one that searches for bold, new, innovative flavours,” Arjun Uppal, the general manager of The Six Brewing Company, began, as we sat at a high-top table in the middle of the main floor bar area of the brewpub.

“As far as the lifestyle in this industry, while I loved working at restaurants and bars, the environment here, based on competition, it’s almost like it doesn’t exist. Where I could be making a better lager than the next guy, and they don’t care; they’re just happy that another craft beer ‘competitor’ is also succeeding, because if we succeed, then they succeed too…

“I think the lifestyle is that we’re all fighting together to make great craft beer – it’s not just one guy – it’s really a big happy family. It’s like there’s no ego involved: ‘We just really like your beer, and we just want to have a beer,’ we’re all saying to each other. It always comes down to a love of beer.”

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